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Content As
Digital Experience
KINETIC mini-program
category
Content curation for mobile tool
Media
mini-program on WeChat
language
Chinese & English
Timeline
Two months for Chinese content
community
Kerry Office, office tenants at Jing An Kerry Centre, a contemporary mixed-use development located at downtown Shanghai that celebrates quality of living.
purpose
Engage office community
with customized exclusive mobile-friendly services and offerings, which later also links with the physical venue offering as an one-stop access for the office members
Photo: Courtesy of KerryOn
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